Artificial Intelligence tools can revolutionise your small business

As a small business owner, you might thing that Artificial Intelligence (AI) doesn’t apply to you and your goals.

This could not be further from the truth.

AI can help with efficiency, creativity and customer engagement. The likes of ChatGPT are now being joined by Google’s Gemini, so there really are a myriad of tools that can assist you and make running your business easier.

Let us explain how AI can be used to propel your business to new heights and boost productivity.

Tailor your requests to help them help you

Any AI tool – Gemini and ChatGPT being no exception – is designed to be versatile. It caters to a wide range of business sizes and industries.

A small café can use this tool just as easily as a large e-commerce firm. It can automate simple tasks, giving you more time to focus on other things. Or how about using analytics to find out where your marketing strategies are going right or wrong?

By freeing up your time, you’ll be able to achieve so much more.

Streamlining operations

You can wave goodbye to repetitive, mundane processes such as scheduling, invoicing and even certain aspects of payroll management.

Once again, this leaves business owners open to focus on day-to-day ops, and longer-term thinking and planning.

Plus, using AI could also mitigate the risk of human error in mundane tasks such as data entry.

Turn on your creativity

You can use AI tools to serve as a sounding board for creative plans – and it may even give you a few great ideas!

One way it can really help is with marketing content. AI can generate great ideas for your blog and social media content which will keep customers engaging with your brand.

Not only that, but it could even help generate ideas for new products, ensuring your business is at the forefront of its industry.

Looking ahead

Tools like these should be viewed as a powerful partner to any small business owner. It can be used to boost productivity, eliminate risk of error, and allow a business to thrive in a digital age.

Rather than fearing it, why not embrace these tools and treat them as an asset to your business?

We really are on the cusp of a new age for innovation, powered by these AI tools. They are a great way to develop and grow your business, no matter its size or which industry you are in.

Chat to us at NECL today to discuss how we can help your marketing strategy and explain how to use AI to your greatest advantage.